Traffic Series - Part 4 - Using Pay Per Click to Drive Traffic.

One of the fastest ways to get your site listed into the Search Engines Quickly is using PayPerClick Adverting with Yahoo Marketing or Adwords.

Many think that this is the only place you can do PayPerClick Advertising. Not True, there are other places you can also go to get clicks for .01 or .05 and drive traffic. I will talk about that a little later.

There are two ways to view PayPer Click Advertising and the way you choose will determine the places you purchase your PayPerClick Adverting and the amount of money you pay for it.

Method one is if you are looking to get top placement in Google, Yahoo ads. In this method you are going to pay more. The reason is that there is way more competition in this type of PayPerClick advertising. In this method you have to go to Google or Yahoo and signup for Google Adwords or Yahoo Marketing. Both are similar but take some time to understand.

I’m sure you have seen the little ads on Google to the right and Yahoo. These are PayPerClick ads that someone has purchased for the keywords related to a specific search.

Once you have an account you have to setup a campaign, choose keywords, create your ad, and bid on your placement. Now you will have an immediate presence on Google or Yahoo depending on who you choose to do your PayPerClick with (you can use both). Seconds after you set this up you can have traffic coming to your site.

In Method two you can use other PayPerClick Networks. In this type of PayPerClick you will drive traffic to your site from there networks. You won’t have listings in any of the Search Engines but you will get traffic for anywhere from .01 to .05 cents a click.

Here’s a couple:
www.AdBrite.com
www.GoClick.com

Both of these are very good PayPerClick sites.

On these sites you signup for an account, setup your ad, and place your bid. Again you will begin receiving traffic almost immediately.

That’s pretty much it for PayPerClick it’s simple but has a cost to it.

In Part 5 of my traffic series we will be taking about using some of the social sites to drive traffic to your site.

If you have enjoyed my article please take a few minutes and leave a comment. Over on the right you can signup to get notified when new information has been added to this blog. Or if you prefer you can click on the Orange RSS icon and Send this feed to your favorite RSS Reader.

Until next time…

Sincerely,
Glen Barnhardt