List Advice - List Building » Adwords http://www.listadvice.com List Building Strategies, Tips, Techniques and the latest Trends. Mon, 07 Jul 2008 20:30:37 +0000 http://wordpress.org/?v=2.2.1 en Google Changes it’s Display URL Policy for Adwords http://www.listadvice.com/google-changes-its-display-url-policy-for-adwords/ http://www.listadvice.com/google-changes-its-display-url-policy-for-adwords/#comments Wed, 26 Mar 2008 13:41:35 +0000 admin http://www.listadvice.com/google-changes-its-display-url-policy-for-adwords/ google-changes-its-display-url-policy-for-adwords Effective April 1st Google is changing it’s Display vs Destination URL Policy. Google has reported that your display URL must match your landing page. After reading the changes I found that you can still use tracking software as long as the landing page URL matches the Display URL. For example: This is acceptable Display URL: www.ListAdvice.com Destination URL: www.mytracker.com?cmd=listadvice Landing Page: [...]]]> google-changes-its-display-url-policy-for-adwords

Effective April 1st Google is changing it’s Display vs Destination URL Policy. Google has reported that your display URL must match your landing page.

After reading the changes I found that you can still use tracking software as long as the landing page URL matches the Display URL.

For example:

This is acceptable

Display URL: www.ListAdvice.com
Destination URL: www.mytracker.com?cmd=listadvice
Landing Page: www.ListAdvice.com

This is unacceptable

Display URL: www.ListAdvice.com
Destination URL: www.mytracker.com?cmd=listadvice
Landing Page: www.mytracker.com

Google says that they are not going to actively check existing campaigns but all new ones will be verified.

(more…)

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